EU Blockathon 2018

HOW WE TACKLED THE BRIEF GIVEN TO US

Brief

EU Blockathon 2018 was the first-ever anti-counterfeiting blockchain competition in Europe by EUIPO, the EU office for intellectual property rights protection.

This 24hr ‘hackathon’ competition was held in Autoworld – a beautiful car museum in Brussels. Teams of coders ate pizza and coding throughout the night – with the aim of creating next level anti-counterfeiting infrastructure.

Our production team provided:

A 24hr interrupted live stream of the coders at work – complete with countdown clock;
Live interviews with the teams, the host and VIP’s;
A live feed of the Awards ceremony;
A fully edited archive of all proceedings – with very fast turnaround of edits.

A 5 x Camera Multi Camera Vision Mix + Edit
4K Broadcast Quality Production
A 24hr Live Stream on Youtube + the clients’ website

Deliverables

A dedicated production team worked throughout the night to capture exclusive interviews, a 24hr live stream of the live coding challenge, and a full awards ceremony – that was streamed live to the EUIPO Blockathon website + social media. It was a very exciting event – fuelled by pizza, beer and featuring top coders from throughout Europe.

Visit https://euipo.europa.eu/ohimportal/en/web/observatory/blockathon-2018 for more details

Live streaming to multiple social media channels at the same time
An uninterrupted 24hr live stream of the coders, the arena and the countdown clock
Filming and live streaming the Grand Final – and capturing VIP keynote speeches from the EU Commissioner and EUIPO team